Forum Posts

Shormila Shormi
Jul 30, 2022
In Fashion Forum
No matter what business you are engaged in, or what career stage you are in, as a loyal product specialist/manager/director, or perhaps you are a professional professional manager, in many cases we are putting "strategy" Two words hang on the lips. Even if you want to elevate the topic of the interview process, or to plan a blueprint in the conference room and your boss, I think it is necessary for you to have a proper understanding of "strategy". Let me ask you 3 questions first. These are the 3 questions that the product action plan should address: Where are we going? - The main focus is on fundamental goals like growth and profit How do we get there? - The core of marketing/product strategy. What are we going to do? - A specific phone number list program or technology resulting from the implementation of the core strategy. This article mainly focuses on the second question. First, let’s understand the benefits of developing a strategy: What are the benefits of developing a strategy 1. It will improve the coordination of different functional departments within the enterprise organization and within the marketing department Different departments within an organization often disagree on how to make a product successful: Marketing managers often want to increase advertising spending; Sales managers tend to choose (more) flexible pricing policies; The head of the production department will want longer production cycles and fewer products; And financial analysts require a reasonable quantitative analysis of expenses, and hope to generate revenue quickly. At this time, it is necessary to give everyone a unified goal and policy to ensure that all members of the team are working together (establishing the same thinking direction), then "strategy" does my part.
How to build the core of product strategy?
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